General Summary
Under the direction of the Vice President, Marketing & Communications, the Digital Marketing Specialist position will play a key role in supporting the marketing and communications efforts for the Ames Regional Economic Alliance and affiliate organizations.
This creative and detail-oriented person will develop content to be used in Ames Regional Economic Alliance and affiliate organization social media channels, publications, and website. Designs will support the organization’s events, programs, and initiatives. This position will provide support in designing, planning, implementing, coordinating, and evaluating content through the Ames Regional Economic Alliance communication channels.
Responsibilities/Essential Functions
- Provide visual direction to support Ames Regional Economic Alliance events, programs, and initiatives
- Prepare a variety of graphic design and layout work in preparation of various posters, exhibits, advertisements, slides, brochures, newsletters, and flyers using various production techniques
- Perform preparatory work such as layout, design, and direction to produce quality graphic-design artwork
- Contribute to the development and implementation of marketing plans
- Support marketing and communication efforts with a broad range of creative design work that may include graphic arts, copywriting, photography, and videography
- Other duties, as assigned
Skills and Abilities
- Print and digital design in Canva and/or Adobe Creative Suite
- Follow established branding guidelines
- Photography
- Create short videos for social media
- Outstanding written and oral communication skills
- Strong organizational skills and attention to detail
- Demonstrate initiative and ability to work independently
- Manage communications and marketing projects from concept to completion
- Balance multiple projects with competing priorities under tight deadlines
Education:
Associate’s, or Bachelor’s degree
Experience:
Portfolio requested
Submit to:
Eric Smidt
eric@amesalliance.com